The three records
DKIM is what survives forwarding. When someone forwards your email, the intermediate server
becomes the sender and SPF breaks — the DKIM signature travels along and stays valid.
Use a subdomain
news.yourcompany.com, not yourcompany.com.
If your newsletter and your password reset leave from the same domain, one bad campaign takes
down the email someone is waiting for on screen. Separating them is what lets you make a mistake
in one without paying for it in the other.
Verification
The check runs on its own periodically.POST /v1/domains/{id}/verify exists so you do not have
to wait for it after publishing. DNS takes minutes to hours to propagate — if it fails right
after you publish, wait before changing anything.